I always believed that visual storytelling could express every possible emotion and release the bubbling energy and buzzing thoughts in my head. My perfectly balanced and privileged upbringing in Singapore away from my inherited French culture, gave me the opportunity to express creativity in so many ways and as such, constantly reassess who I am and most importantly who I could become whenever I wanted to become it.

My existence today as a French maman who will always be a tourist in her country, married to a posh East Londoner (yes you read right), continues to fuel the diversity of channels to express those thoughts be it graphic design, paintings, Retail Design, illustrations, event design etc… I find that owning a particular style or genre limits my curiosity and stunts all storytelling possibilities. Each story deserves to have its style.

Designing for Retail has no frontier as I continue to design for MB Team, an agency I am so proud to be working for. The eclecticism of projects and clients encourages us to invent new stories, challenge our style and develop much more than an image but tell a story that is unique to each brand.

I am now living in The Hague where I’m hoping to have many new visual stories to tell.

Do not hesitate to get in touch!